B2C Marketing Consultant
AlphaLit
Remote,, Leadership, advisory, strategy. Eventually In charge of hiring team of contractors to execute
High throughput, iterative multi-channel marketing done with the scrappiness of a startup.
Early focus on advertising on Meta, but expanded to other platforms, email, etc.
First marketing hire/contractor who needs to, on a rapid, 1-2 day cycle, be able to assess success of campaign, iterate, and experiment again until we dial in what works.
Metrics and data-oriented in order to be able to target the right recipients in a cost-effective way.
Remote
Experience
2+ years of marketing leadership
Consumer focus with some B2B
all modalities and channels (paid, organic, social, TV, radio, web, etc)
Iteration, fine-tuning, and experimentation to increase effectiveness of ads (A/B tests, etc.)
Edunonia – Education for better tomorrow Education for better tomorrow
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Lead Infrastructure Engineer
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Required Skills
Translating business strategy and startup constraints into marketing plans, infrastructure, and execution teams
Visual and verbal communication
Can lead the build of any kind of marketing campaign
Can lead the build of marketing websites and landing page portfolios
Can incorporate learnings from data and metrics into future campaigns and messaging
First 90 days
Deploying social media advertising campaign to generate 1000+ leads.
Iterating on messaging based on early success.
Proposing and leading new methods of reaching audience, including marketing through other channels, communities.
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