Sales and Marketing Director

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Keystream

  • Be part of the senior leadership team
  • Working with a niche healthcare solution that transforms lives
  • Exceptional collaborative culture

A Sales and Marketing Director is needed for healthcare solutions provider. Their solution is an invasive private treatment which transforms a patient’s life. As a business, they are experiencing extremely high growth and have four clinics around the country, with the objective to add an additional two by the end of 2024.

The role is full time and offers flexible working that combines home working with visiting the four sites. Any travel between sites will have full fuel expenses covered at 45p per mile. Travel expectations are 50%.

You will be responsible for all sales and marketing activities and lead enquiry and income generation across B2B and B2C channels, looking for ways to increase high quality enquiries, improve conversions, and reduce the cost of acquisition, so more can be reinvested in advanced technology and further expansion.

Some key responsibilities of the role are:

  • Support the marketing function, providing high level strategy in line with the business’s growth strategies and financial targets, as well as being hands on with the day-to-day marketing duties such as graphic design
  • Manage the clinic income targets agreed annually as part of the budgeting process and drive surgical procedures
  • Improve the website, making it competitive in the market and driving traffic to their business. Utilising digital marketing tools such as SEO
  • Improve processes aligned with prospect communication and the patient journey, focusing on customer service

The business is very established but with strong growth projections over the past four years the business is fast-paced and acts like a dynamic start-up. Therefore, it is essential that someone thrives in this environment, has a can-do, roll your sleeves up mentality and is ready to get stuck in. The reward and satisfaction to be a part of this success story are immense.

Aside from this, other important skills, and experience to have would be:

  • Possess a proven track record in marketing and sales of a high value, niche healthcare solution
  • Strong marketing background with an all-rounded creative skill set which includes:
  • Graphic design
  • Digital marketing
  • Marketing analytics
  • Sales-focused marketing strategies
  • Have worked in a management position for 5+ years and possess and ILM Level 3 Management Course, ideally Level 5
  • Share the same values of customer centricity, empathy, integrity, efficiency and striving for clinical greatness.

In return you will have the opportunity to join a positive working environment which boasts a high staff retention rate. There is a company discretionary bonus on offer and potential stock options.

For more information and to apply for the Sales and Marketing Director position, please contact a member of the Keystream team today.

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