Product Marketing Manager, Infection Control Apparel

Nationwide, What Product and Solutions Marketing contributes to Cardinal Health This is an essential product marketing role that supports the Infection Control Apparel business within the US Regional Personal Protective Equipment (PPE) marketing team, with a special focus on Caps and Shoe Covers. This business serves traditional acute and non-acute medical markets and has opportunity for growth in new distribution channels and within new customer segments.  The Product Manager is responsible for working closely with cross functional teams to ensure operational excellence and long-term sustainable growth. This role reports directly to the Sr.

Product Manager, Infection Control Apparel. With an aptitude for analysis and critical thinking, this role will lead through everyday business management activities including attentive sales and customer support, mindful inventory analysis, detailed financial comprehension and decision making, and management of new business pipeline. In addition, marketing strategy activities including product and portfolio messaging, new product launches, engagement campaigns, new US market assessments, competitive positioning and voice of customer and customer journey analysis in the pursuit of an exceptional customer experience.

Responsibilities Responsible for defining the product, market and life cycle management strategy including customer need identification, market research, product or service offering, pricing, positioning, promotion, branding and distribution to drive customer loyalty, sales growth and improved profitability Exhibits an ability to translate market and customer needs into clearly defined goals, objectives, strategies, and tactics to drive sales & profitability for the business. Accountable for gaining and driving cross functional support from all stakeholders Identifies and remains current on market trends. Determines product lifecycle implications and makes recommendations to maintain market competitiveness and to achieve sustainable economic success Understands methods available to execute primary research (VOC) that are necessary to drive portfolio and product decisions.

Can identify market opportunities through VOC/secondary research and takes action by implementing and managing solutions  Works effectively across cross functional groups including but not limited to IT, communications, operations, and sales Defines product messaging strategy and communication objectives Qualifications Bachelor’s degree preferred 4+ years experience in related field Experience working independently, using good judgment and leadership abilities to manage short and long-term priorities and projects Demonstrates strong financial acumen and logical decision making in the general business environment.   Understands and can demonstrate sound thought processes as it relates to pricing, deal structure and assessing financial implications Demonstrates basic knowledge of marketing disciplines and concepts necessary for building a business & marketing plan, this includes identifying the appropriate channels to market. Must have the ability to understand market trends and competitive positioning and can establish and/or adjust the product offering Proficient in mining data and interpreting findings to solve problems and tell a story Microsoft Office experience with an emphasis on Excel and PowerPoint Excellent verbal & written communication skills Maintains a positive attitude with a focus on creative solutions and strong internal partnerships What is expected of you and others at this level  Develops solutions to a wide range of difficult problems. Solutions are innovative and consistent with organization objectives Adept at building strong relationships, delivering tough news, communicating clearly and diffusing and disarming through supportive, reliable interactions Works on complex projects of large scope Completes work independently receives general guidance on new projects Comfortable presenting data and ideas in a compelling way online and in person, to many types of audiences Comfortable in Excel to manipulate and digest data, and PowerPoint to translate data into a story Understands messaging strategy and how it relates to customer journey Understands targeted messaging and audience differentiation Ability to rally support and garner cross-functional support for new ideas May act as a mentor to less experienced colleagues Ability to manage through ambiguity May contribute to the development of policies and procedures Up to 25% travel  Anticipated salary range: $78,500 – $112,100 Bonus eligible: No Benefits: Cardinal Health offers a wide variety of benefits and programs to support health and well-being.

Medical, dental and vision coverage Paid time off plan Health savings account (HSA) 401k savings plan Access to wages before pay day with myFlexPay Flexible spending accounts (FSAs) Short- and long-term disability coverage Work-Life resources Paid parental leave Healthy lifestyle programs Application window anticipated to close: 04/13/2024 *if interested in opportunity, please submit application as soon as possible. Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply. Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background.

We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law.

Source ⇲