Director of Marketing Operations

Lipscomb University

Nashville, Tennessee, The Director of Marketing Operations is a key part of the University Marketing leadership team and is responsible for the smooth functioning and consistent optimization of University Marketing. The Director of Marketing Operations will lead and oversee strategic operations of the University Marketing office which includes managing marketing team operations, processes and workflows, budgets, client engagement, production processes and timelines, project management and delivering key insights and recommendations that optimize the performance of marketing programs. The director of marketing operations will have 6-8 years of experience managing a team, managing complex projects across various groups and priorities, organizational operations; be adept at prioritizing, leading and inspiring a team to achieve its goals; and have experience in marketing and/or communications.

Essential Functions: Manage University Marketing’s office operations including schedules, materials, and equipment; optimizing workflow, and creating efficiencies. Lead team meetings, document, and identify next steps/deadlines. Monitor and reconcile University Marketing’s budget, setting up internal processes for billing and budgeting procedures.

Manage the university’s marketing budget and ensure cost-effective operation Improve and streamline the intake/discovery process, assessing project objectives, priority, resource availability and scheduling needs. Establish a system of creative briefs and tracking within Monday.com. Employ streamlined project management processes, ensuring deadlines are met.

Project manage all marketing initiatives with the support of project owners across the team Proactively plan, track progress, identify challenges, and propose solutions for all University Marketing deliverables and tactics in queue. Quality control materials, and route for director/VP approvals. Manage employee workload, adjusting project timelines when circumstances dictate.

Interface with vendors. From the intake/discovery process to project completion, provide excellent customer service, advocating for both clients and University Marketing cross-functional team members. Collaborate and build partnerships with those outside of University Marketing in a marketing role.

Draft content such as invitations, postcards, Advancement collateral on an as-needed basis. Qualifications: Established leader in managing teams and multiple deadlines Outstanding strategic and creative planner, exceptional collaborator, adept at inspiring and leading teams with varied backgrounds and skills; proven ability to initiate, lead, and facilitate change, successfully engaging with others to achieve results. Excellent oral and written communication skills with a demonstrated ability to engage with, and articulate matters of complexity and nuance to a full array of university community members, including executive and senior administrative leaders, faculty, staff, students, and alumni.

Experience in a marketing and/or communications office or agency Experience in higher education a plus #LI-DNI

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