Marketing Manager

Full Time
Stevens Point
Posted 3 months ago

University of Wisconsin-Stevens Point

Stevens Point, Wisconsin, The focus of this position is to provide daily and strategic direction for the marketing unit within the University Centers; supervise a student marketing team; set the direction and manage an integrated marketing plan to enhance services, increase revenues, and to share the mission of the University Centers. This position may require flexible hours at times, including evenings and weekends. Qualified candidates must work collaboratively, take initiative, and demonstrate excellent oral and written communications skills.

Required:

• Bachelor’s Degree in Integrated Marketing, Communications or related field and professional experience in marketing is required
• Demonstrated knowledge of graphic design software (Adobe Creative Suite including Adobe InDesign and/or Adobe Illustrator)
• Proficiency in MS Word, Excel, Google Analytics (or similar analytics tool)
• Experience with development of written and visual promotions
• Experience in coordinating promotions and events

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• Experience in developing marketing plans consistent with brand and product development
Preferred:

• Master’s Degree in Integrated Marketing, Communications or related field
• Experience working with web content management systems (WordPress)
• Experience working with social media to include: Facebook, Twitter, and YouTube, text messaging services and other emerging resources
• Experience with project management software (Asana, ClickUp, Trello, or comparable tool)
• Experience supervising students in a university environment
• Experience conducting market research
• Experience in developing and managing production timelines

• Knowledge of professional industry standards and programs UW Stevens Point provides a competitive benefits package including monthly premiums starting at $32, deductibles starting at $250, auto-enrollment in the Wisconsin Retirement System (pension) with employer contributions, and 17+ days of paid time off (PTO)*. Additional benefits and more information available on our Total Rewards page. Relocation is not available for this position.

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