VEXXHOST, Inc.: Marketing Manager

Headquarters: Pointe-Claire, Quebec, Canada

URL: https://vexxhost.com/

• Strategize and implement a powerful B2B-centric marketing strategy, enhancing SaaS product visibility and lead generation.
• Manage Pay-Per-Click (PPC) campaigns across various platforms to optimize reach and ROI.
• Oversee multiple channels, including digital marketing, email campaigns using Lemlist, social media, and event initiatives.
• Elevate brand positioning and enact a robust brand management process.
• Enable lead generation in partnership with the sales force through Salesforce CRM.
• Develop and curate compelling website content, working in tandem with web designers to continually improve the user experience.
• Analyze market trends within the cloud services industry, adapting strategies to maintain competitive edge.
• Report on campaign performance, translating analytics frameworks into actionable insights.
• Control marketing budget allocation, maximizing the effectiveness of each dollar spent.
• Cultivate a culture of innovation and improvement, leading the marketing team towards excellence.

• Bachelor’s or Master’s degree in Marketing, Business, or a related field.
• At least 5 years of marketing experience in the technology sector, with a focus on B2B marketing and SaaS products.
• Advanced skills in PPC campaign management and optimization.
• Familiarity with cloud services, virtualization platforms, and the application of AI within marketing.
• Proficient in Salesforce CRM, Google Analytics, Lemlist, and other digital marketing tools.
• Having a knowledge of OpenStack would be appreciated.
• Successful track record of email campaign management and driving website content initiatives.
• Experience in scaling business processes quickly and establishing efficient workflows.
• Strong leadership capabilities, excellent communication skills, and a penchant for analytics.

• Enjoy a competitive salary and benefits within a growth-oriented company atmosphere.
• Leverage innovative technology and contribute to the evolution of the cloud computing industry.
• Work within a collaborative environment that fosters personal and professional development.
• Experience a progressive work culture that rewards initiative and results.

To apply: https://weworkremotely.com/remote-jobs/vexxhost-inc-marketing-manager-2

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